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Flat Rate Advertising vs. Pay Per Click (PPC) With the advent of the Internet global advertising became affordable for everyone with a product, service, or cause to promote. Early on the thought was to abandon the conventional methods of going to a target market and buy advertising on radio, TV, in magazines, or newspapers. Now with computers and all of the innovations of the Internet you could advertise your product and only pay when someone visited your site through a special link hosted on another site. For that click-thru you would pay a fee, and that's is how Pay-Per-Click advertising was created. It has been highly successful and has propelled the giants of the industry to where they are today. The one concern about PPC Ads that has plagued both advertisers and publishers alike is the monitoring of false clicks. The advantages to the old tried and true methods of advertising by placing an ad in a targeted market is that you know your fixed costs and you know where your ads are going. |
www.FlatRateAdvertising.comThis is one of our current projects that we expect to launch in early 2007. It will certainly never take the place of PPC Ads, but it will offer an alternative for those on a fixed budget. It will also guarantee the advertiser on what site(s) their ad is being placed. Until our interactive site is completed you are invited to contact us directly to place your email address on our waiting list for website categories that are coming in on a regular basis. One question we keep getting is on the pricing. The prices for a standard 120 x 60 banner or text ad will run from $3 per month purchased on an annual basis. We will be happy to discuss your advertising needs at any time during the run-up to our launch date. Thanks for stopping by. |
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